Posted: February 17th, 2022
1. A bank that markets home loans to young married people and financing planning services to retired people.
Demographics involves marketing to a specific population. Age and status are demographic variables that arise in this question. For instance, the bank wants to market home loans according to marital status, specifically, married people, to be precise. According to age, the bank’s target audience is the young and elderly.
2. A mobile phone company that targets people who frequently vacation in remote parts of the world.
Psychographic is a base of segmentation that divides consumers into subgroups based on shared psychological characteristics such as activities, opinions, attitudes and values. These are essential variables in predicting consumer behaviour. The mobile phone company targets customers with particular lifestyles who love to travel and have specific preferences for a vacation destination.
3. A gourmet cheese company that targets people buying cheese platters for a dinner party or function
The company’s target market is consumers of a specific behaviour. In this case, consumers’ behaviour is like party planners or hosts.
4. Computer software firm that is most interested in households with a high level of software purchases
Answer: Behavioral and psychographic
The company aims to serve people who want to buy numerous technology products and those interested in advancing technology.
5. Prestige car manufacturers who highlight the status associated with owning one of their vehicles
This segmentation is psychographics because the manufacturer associates a car with socioeconomic status. The prestige car manufacturers seek to serve people who value having cars with a status.
6. Smart phone manufacturers targeting those consumers who are interested in purchasing their first smartphone in the future.
Answer: Behavioral and demographic
Firstly, the company targets young customers interested in buying their first smartphones. It is looking to evaluate the behaviour patterns of people who have never had smartphones.
7. A plumber deciding to letterbox drops his local area
The segmentation effort is geographic segmentation. This is because the plumber has decided to do letterbox drops within his locality.
8. A book publisher that specializes in children’s books
Answer: Demographic and Psychographic
The target group for this publisher is children and parents. The company is looking to cater to both parents and their children. This is because they are looking for parents willing to buy books whose children like reading.
9. A home-delivered spring water company advertising in a ‘health’ magazine
Answer: Behavioral and Psychographic
This is because the benefit sought by consumers is health. Therefore, the company seeks customers who drink lots of water to keep healthy. The company is also looking for customers who prefer their water to be delivered to their homes.
10. A travel package tour operator targeting retired people who want educational travel experiences
Answer: Demographic and Psychographic
The segmentation effort, in this case, is both demographic and psychographic. The company’s target market is based on age and interests. In essence, it is looking for older, retired persons who travel to seek more knowledge and educate themselves.
4. B, D
6. B, D
8. C, D
9. B, D
10. C, D
Are you busy and do not have time to handle your assignment? Are you scared that your paper will not make the grade? Do you have responsibilities that may hinder you from turning in your assignment on time? Are you tired and can barely handle your assignment? Are your grades inconsistent?
Whichever your reason is, it is valid! You can get professional academic help from our service at affordable rates. We have a team of professional academic writers who can handle all your assignments.
Students barely have time to read. We got you! Have your literature essay or book review written without having the hassle of reading the book. You can get your literature paper custom-written for you by our literature specialists.
Do you struggle with finance? No need to torture yourself if finance is not your cup of tea. You can order your finance paper from our academic writing service and get 100% original work from competent finance experts.
While psychology may be an interesting subject, you may lack sufficient time to handle your assignments. Don’t despair; by using our academic writing service, you can be assured of perfect grades. Moreover, your grades will be consistent.
Engineering is quite a demanding subject. Students face a lot of pressure and barely have enough time to do what they love to do. Our academic writing service got you covered! Our engineering specialists follow the paper instructions and ensure timely delivery of the paper.
In the nursing course, you may have difficulties with literature reviews, annotated bibliographies, critical essays, and other assignments. Our nursing assignment writers will offer you professional nursing paper help at low prices.
Truth be told, sociology papers can be quite exhausting. Our academic writing service relieves you of fatigue, pressure, and stress. You can relax and have peace of mind as our academic writers handle your sociology assignment.
We take pride in having some of the best business writers in the industry. Our business writers have a lot of experience in the field. They are reliable, and you can be assured of a high-grade paper. They are able to handle business papers of any subject, length, deadline, and difficulty!
We boast of having some of the most experienced statistics experts in the industry. Our statistics experts have diverse skills, expertise, and knowledge to handle any kind of assignment. They have access to all kinds of software to get your assignment done.
Writing a law essay may prove to be an insurmountable obstacle, especially when you need to know the peculiarities of the legislative framework. Take advantage of our top-notch law specialists and get superb grades and 100% satisfaction.
We have highlighted some of the most popular subjects we handle above. Those are just a tip of the iceberg. We deal in all academic disciplines since our writers are as diverse. They have been drawn from across all disciplines, and orders are assigned to those writers believed to be the best in the field. In a nutshell, there is no task we cannot handle; all you need to do is place your order with us. As long as your instructions are clear, just trust we shall deliver irrespective of the discipline.
Our essay writers are graduates with bachelor's, masters, Ph.D., and doctorate degrees in various subjects. The minimum requirement to be an essay writer with our essay writing service is to have a college degree. All our academic writers have a minimum of two years of academic writing. We have a stringent recruitment process to ensure that we get only the most competent essay writers in the industry. We also ensure that the writers are handsomely compensated for their value. The majority of our writers are native English speakers. As such, the fluency of language and grammar is impeccable.
There is a very low likelihood that you won’t like the paper.
Not at all. All papers are written from scratch. There is no way your tutor or instructor will realize that you did not write the paper yourself. In fact, we recommend using our assignment help services for consistent results.
We check all papers for plagiarism before we submit them. We use powerful plagiarism checking software such as SafeAssign, LopesWrite, and Turnitin. We also upload the plagiarism report so that you can review it. We understand that plagiarism is academic suicide. We would not take the risk of submitting plagiarized work and jeopardize your academic journey. Furthermore, we do not sell or use prewritten papers, and each paper is written from scratch.
You determine when you get the paper by setting the deadline when placing the order. All papers are delivered within the deadline. We are well aware that we operate in a time-sensitive industry. As such, we have laid out strategies to ensure that the client receives the paper on time and they never miss the deadline. We understand that papers that are submitted late have some points deducted. We do not want you to miss any points due to late submission. We work on beating deadlines by huge margins in order to ensure that you have ample time to review the paper before you submit it.
We have a privacy and confidentiality policy that guides our work. We NEVER share any customer information with third parties. Noone will ever know that you used our assignment help services. It’s only between you and us. We are bound by our policies to protect the customer’s identity and information. All your information, such as your names, phone number, email, order information, and so on, are protected. We have robust security systems that ensure that your data is protected. Hacking our systems is close to impossible, and it has never happened.
You fill all the paper instructions in the order form. Make sure you include all the helpful materials so that our academic writers can deliver the perfect paper. It will also help to eliminate unnecessary revisions.
Proceed to pay for the paper so that it can be assigned to one of our expert academic writers. The paper subject is matched with the writer’s area of specialization.
You communicate with the writer and know about the progress of the paper. The client can ask the writer for drafts of the paper. The client can upload extra material and include additional instructions from the lecturer. Receive a paper.
The paper is sent to your email and uploaded to your personal account. You also get a plagiarism report attached to your paper.
PLACE THIS ORDER OR A SIMILAR ORDER WITH US TODAY AND GET A PERFECT SCORE!!!
Place an order in 3 easy steps. Takes less than 5 mins.